Time to step up your art marketing

"Starving" to Successful The Fine Artist's Guide to Getting into Galleries and Selling More Art Have you ever wondered if you have what it takes to show your work in galleries? Have you felt frustrated because you are unsure how to best approach galleries for representation? Do you know what you need to do to prepare your work, your portfolio, and yourself to make an effective approach? "Starving" to Successful | The Fine Artist's Guide to Getting into Galleries and Selling More Art will answer these questions and many more as you prepare to increase your presence in the gallery market. Written by J. Jason Horejs, owner of Xanadu Gallery in Scottsdale, AZ, "Starving" to Successful will give you pragmatic advice and concrete, actionable steps you can begin implementing immediately to become more successful at marketing your work to galleries. Gain insight into what a gallery owner is thinking as he or she reviews your portfolio. Understand why the most common approaches artists make to galleries are largely ineffective.  Learn what most artists fail to do in preparing their work for sale. "Starving" to Successful will also teach you: How to create a consistent  body of  gallery-ready work What you should do to present your work in a manner that will appeal to galleries How to price your work How to  organize your work and track your inventory How to best allocate your  marketing efforts and dollars with an eye toward getting into galleries How to build your resume How to pick the best markets for your work and how to find the galleries in those markets that would best suit your work How to confidently approach galleries and what to say when you meet the director or owner. Much more . . . Click here to learn more and order your copy today. "Starving" to Successful The Fine Artist's Guide to Getting into Galleries and Selling More Art 203 Pages - Paperback © J. Jason Horejs | RedDot Press 2009 Paperback $24.95 (+ s&h) Order now for $19.50 (+ s&h) Offer Limited to stock on hand and may change without notice. Order today to guarantee this price. click to learn more and Author J. Jason Horejs Owner, Xanadu Gallery, Scottsdale, Arizona 17 Years Gallery Experience $ Multi-Million in Art Sales        Recommendations from "Starving" to Successful Readers Jason has created, in my opinion, the definitive blueprint for any artist who is producing high-quality work to be successful. He struck a chord with me in that he defines the logical steps required for an artist to tackle the daunting elements of the art world. This book makes it clear that your success as an artist is in direct proportion to the energy you put into not only the creative side, but the business side as well. Andy Warhol once said that his success was 10% art and 90% marketing. The market has changed since then and collectors today have an extremely critical eye for quality. Too many people try to pass themselves off as artists without having even the remotest idea of quality work. High-quality work comes at a price however. And an artists marketing skills are usually our soft spot. As an artist I wonder if I even have the "Left-Side Logical" capacity to think of my art as a business. So I just use this book as my blueprint of steps to follow. And when you read the book - you realize so much of it is just basic common sense that every graduate or even post grad should already know. But so often it's just never touched upon in college. Well here is that "Lost Guide". Cheers to the success of your art career and cheers to Jason for giving us artists the ability to better grasp what is required to go from Starving to Successful! Ron Marko Review from Amazon.com Hi Jason, I need to thank you for writing "Starving" to Successful. I received it the day before I left home for a needed respite and read it every night. It super charged my ideas so much I would have trouble falling asleep. I found it an easy read, not pontificating, and the best, telling us what doesn't work and the simplicity of what does work. I had already done some of the things and considered some which you guide us in your book to avoid, saving me time and effort (i.e. brochures, etc). I have recommended it to some artists I spoke with at a gallery Grand Opening on Sat. night, so you may be getting more orders from the Colorado Springs area. My greatest weakness is with computer work, yet I am dedicated to learn how to use it to best advantage. My summer goal was to learn to set up an e-newsletter...and this one I just received from you has reminded me of that goal. Perhaps you will receive one from me by the end of September. Thank you over and over for your effort and vision to write this book. Best regards, Carol Ettenger Hi Jason, What an extremely helpful book!  As an artist who has planned for years to make a professional business of my art [but with trouble extracting myself from a regular paycheck situation] I have read many books on this subject.  Your book, by far, illustrates a more frank and constructive approach to being a professional artist than any of the other books.  Thank you for taking the time to write this. As a gallery owner, you come with an arsenal of information that others don't necessarily know or are unwilling to tell in such an honest and frank way. I'm at a transitional time in my life now, with the opportunity at last to make my art into a business.  This book will no doubt be a tremendous tool in helping me create a useful business plan for making the business aspect of my art a reality.  I will let you know about future progress when it is evidenced in tangible results. All the best, Gina Knepell wwwginaknepell.com Xanadu Gallery | 7039 E. Main St. #101 | Scottsdale, AZ 85251 | 480.368.9929 | 866.483.1306 | WWW.XANADUGALLERY.COM To stop receiving email from Xanadu Gallery please click here