Podcast | Leveraging Email to Increase your Art Sales

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Free Podcast Leveraging Email to Increase your Art Sales

Join us for a Free, Live Podcast on Tuesday, May 14, 2013

https://www2.gotomeeting.com/register/632796370

In the digital age, there are many tools you can use to reach out to potential customers. The last several years have seen an explosion in communication channels. You can share your artwork on your blog, Youtube, Facebook, LinkedIn, Twitter, Pinterest, and Tumblr, just to name a few. Unfortunately, relying too heavily on social media for marketing can be a dangerous practice. Building traffic to sites you don't own is the equivalent of "digital sharecropping." Artists should try to develop as many direct distribution sources as possible. In this week's podcast, Barney Davey (publisher, artiprintissues.com)  and Jason Horejs (owner, Xanadu Gallery) will discuss one of the oldest and most reliable digital tools around, email. Taken for granted, and under-utilized by many artists, a growing viable email list can become the single most important marketing tool for artists hoping to increase their sales. Both Jason and Barney have cultivated extensive mailing lists. In this podcast they share how they have built their lists and how they utilize them to provide value to their followers and increase business. They will also provide strategies and tools you can use to better incorporate email into your marketing strategy.  Have questions about how to use email marketing?  Are you already effectively using email marketing techniques or tools. Share your questions and experience by emailing jason@xanadugallery.com. Register now (free) to secure your spot. Don't worry if you can't tune in live, Xanadu will provide you a download link for later listening.  A note about start time: Because listeners are registering from all across the country (and a number from around the globe) start time always causes confusion. There is just one broadcast and it begins at 4:00 p.m. Arizona- this corresponds to 4:00 Pacific, 5:00 Mountain, 6:00 Central and 7:00 Eastern. Check the chart below for your start time. Time Zone    Local Start Time Local End Time Eastern 7:00 7:40 Central 6:00 6:40 Mountain  5:00 5:40 Arizona 4:00 4:40 Pacific 4:00 4:40

Join us for a Free, Live Podcast on Tuesday, May 14, 2013 https://www2.gotomeeting.com/register/632796370 We will be recording this broadcast Don't Worry if you Can't Attend Live - by registering you are also signing up to receive a recording of the session. When you register for the broadcast it will show you registered for 4:00 Arizona - you will simply need to remember to translate that to your time. We will send out a reminder on Tuesday with the start time again, so please don't panic if the broadcast system sends you the reminder in Arizona time.

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