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Surviving An Art Sales Slump

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Surviving An Art Sales Slump

by Xanadu Gallery Owner Jason Horejs
Last night, at Art Walk, we had two major sales. Art Walk doesn't always generate sales, so it is exciting to see sales at the weekly event. These sales were even more important, however, because they marked the end of a sales slump. Even though we are in the middle of our high season, we had almost ten days without a sale.

If you've been in the art business for any length of time, you've probably experienced a slump yourself. I'm not talking about an overall drop in the market (like the one we've been through for the last five or six years), nor am I talking about a general lack of exposure and sales opportunities. Those are different issues altogether. What I'm talking about is a sudden decline (or disappearance!) of sales when things had been humming along and sales had been coming at a steady pace.

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Podcast Recording Available

Selling Your Art In Online Galleries

Click here to watch the free podcast recording

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Defining Your Success as an Artist

by Xanadu Gallery Owner Jason Horejs

There is no one-size-fits-all definition of success for an artist

One of the great advantages of pursuing art is the personal freedom you enjoy as an artist. As an artist, you are master of your studio, and what happens there is completely up to you. No one can tell you how to create, and no one can define success for you.

Having spent twenty plus years in the gallery business, I've met and worked with hundreds of artists, and every single one of them has different goals. Each uses different metrics to define success.

There are several common goals many artists strive to achieve, however. As you think about your future success, I would encourage you to consider each of these areas and decide how important each is to you. Your priorities will help determine how you approach the business of art.

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Could This be Why Artists Have a Hard Time Finding Local Representation?

by Xanadu Gallery Owner Jason Horejs
I heard a story on NPR this morning about why managers have a hard time accepting creative ideas from their subordinates.  Recent research suggests it's not that managers inherently dislike ideas from people working below them, but rather that it is the proximity of those workers that causes the problem. Researches from the University of San Diego found that people tend to look on ideas that originate close to them with more scrutiny. They tend to think that ideas that originate close to them are less viable than those that originate at a distance.

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