Glimpses of the Gallery

by Xanadu Gallery Owner Jason Horejs

As the weather cools in Arizona, gallery traffic picks up considerably. Now that the temperatures are only getting into the 90's during the day (!) and cooling into the 60's at night, it's the perfect time to visit the galleries or do the weekly ArtWalk. We've been busy all summer pulling new work in and planning our winter exhibition schedule. This week we completely re-configured the gallery and refreshed the artwork.

If you're in the area, stop by and see what's new at Xanadu Gallery! For those of you who aren't in the area, I thought it would be fun for you to visit the gallery through photos.

View the Photos by Clicking Here . . .

Should Artists Show their Art in a Vanity Gallery?

Should Artists Show their Art in "Vanity" Galleries?

by Xanadu Gallery Owner Jason Horejs

In a recent interview, I was asked where I saw the the art gallery business going in the next ten years. This is a very interesting question and could have resulted in an hour-long conversation on its own. Because I only had a few minutes to reply in the interview, I pointed to three trends I see as being very important to the future of the business. I mentioned the increasing importance of self-promotion for artists. I talked about the move toward increasing online sales. Finally, I predicted that we would see a rise in the number of art galleries charging a fee to show and sell artwork. Even as I write this, I can see that there's great discussion to be had in all of those topics (watch for future blog posts!). It's the third and final point is wish to focus on here, however.

I frequently have artists write me about their encounters with galleries that are asking for a fee to show work. Last week, for example, I received the following email from artist Kim Jones-

Read More . . .

Pricing your Artwork That's Done in a New Style or Using New Media

by Xanadu Gallery Owner Jason Horejs

I recently had a conversation with an artist and close friend who raised the question of how to price work that is outside the range of work that an artist normally does. He was experimenting with a new style and different media, and his question was, should he price it the same as his normal work, or should he introduce it at a different price point? I've heard this same question in a number of different forms over the years, and it raises several interesting issues.

First, is the value of art created on the merit of the work itself, or on the reputation and name of the artist? How can an artist introduce a new style of work without hurting his or her brand? How should the new work be introduced to collectors?

These are actually some pretty difficult questions, and I don't pretend to have all of the answers. I do have some thoughts, however, and I would love to start a discussion with the reddotblog community to hear your thoughts.

Read More . . .


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