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Could This be Why Artists Have a Hard Time Finding Local Representation? |
I heard a story on NPR this morning about why managers have a hard time accepting creative ideas from their subordinates. Recent research suggests it's not that managers inherently dislike ideas from people working below them, but rather that it is the proximity of those workers that causes the problem. Researches from the University of San Diego found that people tend to look on ideas that originate close to them with more scrutiny. They tend to think that ideas that originate close to them are less viable than those that originate at a distance.
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From the Archive
Artists: Are you Consistent? A Gallery Owner's Perspective |
| by Xanadu Gallery Owner Jason Horejs |
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I've recently had several great discussions with artists about artistic consistency and why it's important as you begin building relationships with collectors and galleries. I decided consistency would make a great topic for a blog post,only to realize I had already written a post on the subject.
I thought that since I had forgotten about it, you might have as well (or might not have read it yet). Consistency is such an important principle that I would like to point you to the post from 2012, as well as the great comments submitted by readers.
Post:
A number of years ago, I was approached by an artist who was seeking gallery representation in Scottsdale. She had been into the gallery during an opening and after striking up a conversation, had asked if she might stop back by the gallery and present her portfolio to me when I had more time. I had agreed and she was now back in the gallery on a quiet weekday afternoon with portfolio in hand.
The moment I saw the portfolio I knew I was in trouble. I am not exaggerating to say that this portfolio was at least two inches thick and must have weighed a good eight or nine pounds. After a brief conversation and reintroduction, she handed me the portfolio and said, "this is really only a small sampling of my work - I've been painting for over forty years and I have hundreds more images."
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Artistic Productivity | Cornerstone of a Successful Art Career |
| by Xanadu Gallery Owner Jason Horejs |
Having spent over 20 years in the gallery business, I've noticed a key common trait of financially successful artists: they are constantly in the studio, hard at work. I would describe these artists as productive and prolific.
The realities of the art market today are such, that in order to generate regular sales and establish a strong collector base for your work, you have to have significant inventory. To a certain degree it's a numbers game. You have to have enough work available so that you can show the work in a variety of venues and get the work in front of enough people to reach the buyers.
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