6.3.14

Defining Your Success as an Artist

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Defining Your Success as an Artist

by Xanadu Gallery Owner Jason Horejs

There is no one-size-fits-all definition of success for an artist

One of the great advantages of pursuing art is the personal freedom you enjoy as an artist. As an artist, you are master of your studio, and what happens there is completely up to you. No one can tell you how to create, and no one can define success for you.

Having spent twenty plus years in the gallery business, I've met and worked with hundreds of artists, and every single one of them has different goals. Each uses different metrics to define success.

There are several common goals many artists strive to achieve, however. As you think about your future success, I would encourage you to consider each of these areas and decide how important each is to you. Your priorities will help determine how you approach the business of art.

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Could This be Why Artists Have a Hard Time Finding Local Representation?

by Xanadu Gallery Owner Jason Horejs
I heard a story on NPR this morning about why managers have a hard time accepting creative ideas from their subordinates.  Recent research suggests it's not that managers inherently dislike ideas from people working below them, but rather that it is the proximity of those workers that causes the problem. Researches from the University of San Diego found that people tend to look on ideas that originate close to them with more scrutiny. They tend to think that ideas that originate close to them are less viable than those that originate at a distance.

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From the Archive

Artists: Are you Consistent? A Gallery Owner's Perspective

by Xanadu Gallery Owner Jason Horejs
I've recently had several great discussions with artists about artistic consistency and why it's important as you begin building relationships with collectors and galleries. I decided consistency would make a great topic for a blog post,only to realize I had already written a post on the subject.

I thought that since I had forgotten about it, you might have as well (or might not have read it yet). Consistency is such an important principle that I would like to point you to the post from 2012, as well as the great comments submitted by readers.

Post:

A number of years ago, I was approached by an artist who was seeking gallery representation in Scottsdale. She had been into the gallery during an opening and after striking up a conversation, had asked if she might stop back by the gallery and present her portfolio to me when I had more time. I had agreed and she was now back in the gallery on a quiet weekday afternoon with portfolio in hand.

The moment I saw the portfolio I knew I was in trouble. I am not exaggerating to say that this portfolio was at least two inches thick and must have weighed a good eight or nine pounds. After a brief conversation and reintroduction, she handed me the portfolio and said, "this is really only a small sampling of my work - I've been painting for over forty years and I have hundreds more images."
 
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